Copper Creek

Copper Creek Villas & Cabins at Disney’s Wilderness Lodge is a refined retreat rooted in frontier spirit, where contemporary luxury meets the relics of a storied past. Inspired by the Pacific Northwest, we crafted a rugged-yet-refined identity and launch story that brought the resort to life, helping it stand out in the competitive Orlando market while honoring the legacy of the original Wilderness Lodge in the details.

Launch :60

Behind-the-launch feature film

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Copper Creek became one of Disney Vacation Club’s fastest-selling resorts, selling out in record time and earning 90% guest satisfaction. We created a scalable brand toolkit and an enduring library of photo & video assets that continues to support marketing long after launch, keeping the story coherent across channels, partners and moments.

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